We receive data from various sources that helps us deliver Offers and generally make our Services better. We may use all of the information we have in order to serve Offers that are more relevant to you, so that you are presented with Offers that you may find interesting. For example, this information includes data about your interactions with Offers, data about other users’ interactions with Offers, certain information you provide to Publisher Clients or directly to us, and information about your demographics, interests and offline activity provided by our trusted third-party partners. We hope this increases the usefulness of Offers for you. Advertiser Clients may define the target audience for their Offers by location, demographics, interests, purchase behavior and any other information we receive or infer about users. For example, an Advertiser Client may choose to display its Offer only to 18-to-35-year-old women who live in Los Angeles and are interested in sports. If an Advertiser Client chooses to target its audience, we enable opt-ins to its Offer only from people who meet criteria selected by the Advertiser Client. When an Advertiser Client chooses to target its Offer based on the location of its audience, we may use your IP address to determine your geolocation. This helps us serve local Offers and other Offers you might prefer.
Data about traffic and usage is not personally identifying or identifiable, and is not supplemented or combined with personally identifying or identifiable information by Opt-Intelligence. Opt-Intelligence may share the non-personal, traffic or click-stream information it collects with certain third parties, but only in anonymous form. For example, we may tell an Advertiser Client that a certain number of people viewed its offer. Opt-Intelligence collects non-personal information about the Publisher Client’s digital property from which you were presented an offer placement or offer page and may share that information with both Advertiser Clients and Publisher Clients. In addition, Opt-Intelligence uses non-personal, traffic or click-stream information to better design and market the Services and to better target Offers to users of digital properties. Opt-Intelligence uses pixel tags (also called clear gifs) to note some of the Advertiser Client websites you visit in relation to the Offers you select. The information collected by Opt-Intelligence through the use of these pixel tags is not personally identifiable.
We may employ both first-party and third-party cookies. Cookies are bits of information that are placed by a website in a storage place on your computer. If you do not want cookies, your Web browser likely includes an option that allows you to not accept and/or to delete them.
Opt-Intelligence has security measures in place to protect against the loss, misuse, and alteration of the information under our control. While we make reasonable efforts to ensure the integrity and security of our network and systems, we cannot guarantee that our security measures will prevent third parties from illegally obtaining this information. You should consider any communication that you transmit to us (such as personally identifiable or other data, questions or answers, comments, or suggestions) as non-confidential, and you agree that neither Opt-Intelligence, nor any Publisher Client, nor any Advertiser Client shall be liable or responsible if any information about you is intercepted and used by an unintended recipient.
Opt-Intelligence uses reasonable efforts not to collect, use or disclose personally identifiable information from children under the age of 13. Neither the Services nor the offers presented on an offer page or via an offer placement are targeted at children under the age of 13.
Notwithstanding any other provision, we partner with third parties that collect information across various channels, including offline and online, for purposes of delivering more relevant advertising to you. Our partners may place or recognize a cookie on your computer, device, or directly in our emails/communications, and we may share personal information with them if you have submitted such information to us, such as your name, postal address, email address, or device ID. Our partners may link the nonpersonal information we share with them to the cookie stored on your browser or device, and they may collect information such as your IP address, browser or operating system type and version, and demographic or inferred-interest information. Our partners use this information to recognize you across different channels and platforms, including but not limited to, computers, mobile devices, and Smart TVs, over time for advertising, analytics, attribution, and reporting purposes. Your data may be transferred outside of the country from which it was originally collected. For example, our partners may deliver an ad to you in your web browser based on a purchase you made in a physical retail store, or they may send a personalized marketing email to you based on the fact that you visited a particular website. To learn more about interest-based advertising in general and to opt out, please visit http://www.aboutads.info/choices. To opt-out of the use of your mobile device ID for targeted advertising, please see http://www.aboutads.info/appchoices.
We are committed to giving you a simple way to control how Offers are targeted to you. If you no longer wish to be presented with Offers targeted to you using information provided by our third-party data partners, simply send an e-mail to firstname.lastname@example.org with the subject line “Opt Out of Third-Party Audience Targeting,” and include your e-mail address and full name in the e-mail body. Your opt-out request will take effect within 30 days and will prevent us from targeting Offers to you in the future using third-party data associated with the e-mail address provided in the body of your opt-out request.
To request a copy of your personally identifiable information stored by Opt-Intelligence, please visit our Data Request Page. We may request additional information from you in order to process your request. You may then request that we correct or delete your personally identifiable information using procedures we will specify in an e-mail message to you.